The emergence of a new habit of wearing masks has led to the development of an eye makeup trend in society. This is because only the area above the nose to the forehead is visible.
This is reinforced by data from Euromonitor which released a chart of eye cosmetics sales that remains stable in the market and will actually increase in the coming years. Of course, this potential must be welcomed by cosmetic brands by continuing to develop product innovations, both mascara, eyeliner, and eyeshadow.
In addition to the main ingredients for making eye cosmetics, another thing that needs to be considered is the cosmetics' packaging. Quality packaging materials will protect your product and enhance the appearance of your brand.